Selena Gomez Debuts Blonde Hair at AMAs 2017 & We are SHOOK

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Tonight marks a big night for Selena Gomez. For the first time in a year, the 25-year-old “Fetish” singer is taking the stage, performing her new single, “Wolves,” at the 2017 American Music Awards.

After a life-altering surgery this past summer, in which best friend Francia Raisa donated her kidney to the Disney Channel alum, Selena is tapped to rock her latest tune, featuring Marshmello.

…but that’s not what we’re here for right now.

While every Selenator’s been looking forward to this evening for Selly G’s vocals, it’s the beauty’s hair that’s sending everyone into a frenzy. The natural brunette has gone blonde!

Selena Gomez Blonde

Adriana M. Barraza/

Selena’s not known to go too crazy with her tresses. Sometimes her locks are short, sometimes they’re long, sometimes they may have a slight bit of color added to ’em… but never has she ever taken it this far with a full-blown platinum dye job.

~Naturally~, fans have a lot to say about the fresh look:

You hear that? The fans are fans!