Fashion

Go Behind-the-Scenes of Material Girl’s New Campaign with Madonna, Kelly and Lola (Video, Pics)

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Material Girl

What’s better than seeing pics from a super cool ad campaign for a super cool brand from a super cool iconic pop star?! Getting a behind-the-scenes look at what it took to turn that campaign into a reality! Madonna (the original “Material Girl”) and her daughter Lola are getting ready to kick off the launch of their fall collection for Material Girl with a super new ad campaign. And who do they have with them? None other than one of our fave fashionistas…

Kelly Osbourne! Kelly is the new face of Material Girl and we have to say, she’s a perfect fit! We’re sure Taylor Momsen is regretting having lost this one right about now…

Watch the BTS vid, plus check out all the gorg pics below!

Material Girl’s Fall 2011 collection’s newest campaign with Kelly officially debuts in September! What do you think of it? Was Kelly was a good choice? Sound off in the comments!