Clevver.com Launches Page Takeover Ad Format

As advertisers look for more effective and more engaging ways to reach consumers, Clevver has seen demand grow for an ad format that would be engaging, exciting and effective. In response, Clevver has launched the Page Takeover ad format.

Clevver's Audience Advantage

Clevver.com attracts visitors who are actively seeking new entertainment products whether it is a new movie, artist album, video game or TV show. Unlike viral video websites that focus on user generated content, Clevver focuses on high-quality video content from movies, music artists, video games and TV shows. This means visitors to Clevver.com are seeking out these high quality videos and interested in new entertainment products like yours. In addition, you can rest assured knowing your advertising will appear around clean, high-quality content and not undesirable videos that could hurt your brand.

Benefits of Page Takeover

Clevver's Page Takeover advertising offer a dynamic and exciting option to get your message out to the right users at the right time. Some of the benefits include:

• Large format ads - eye catching and more effective than a traditional banner
• Appears site wide
• Flexible placement terms from 1 day to 7 days
• Three ad units for the price of one
• Days can be purchased in bulk at a discount and used for multiple campaigns
• Days can be used anytime within 12 months of date of purchase based on availability
• There is no set-up fee for campaigns
• Minimum campaign term is 1 day
• Art is provided by advertiser and can be approved by Clevver within hours of submission
• Campaign can go live with only 1 day notice based on availability

Three Ads for the Price of One:

The Page Takeover utilizes 3 different ads at once creating a lasting impression of your product to the user. Unlike a traditional banner that may be ignored or dwarfed by other content, the Page Takeover format is engaging - guaranteed to garner attention from users no matter where they are looking on the screen.

Format Example:

Click here for an example of the Takeover format.

Ad Sizes:

The takeover ad uses multiple spaces on the page to ensure user exposure is maximized while also offering a slick, appealing experience. Multiple ad sizes let you create more unique campaigns without limiting you to traditional "box" banner sizes. Below are the ad sizes:

Rates

Clevver.com averages 200,000 - 225,000 page impressions per day. Page takeover ads run $3,000 per day.

The Final Word:

When looking for a place to advertise, finding an audience that is looking for the product you are promoting is crucial. Social networks attract huge numbers of users, but are those users interested in your product or are they at those sites to socialize and interact with friends. User generated video sites have a large reach, but how many users are there to find related content like yours? And how many are there to just watch a video of their friends cat?

Clevver.com's new Page Takeovers ads offer a high impact way of reaching your target audience.